Astra has four strategies for molding Indian talent into a highly effective collections organization:
Right people – Astra established the means to identify and attract people with the right characteristics: a university degree, business experience, excellent English, computer literacy, clean personal history, logic, persuasiveness and diligence. Fortunately, the pool of such people in India is very large indeed.
Right preparation – Astra’s training covers American culture and regulations, collections techniques and technology, and Astra’s unique approach to resolving delinquencies. New Account Executives spend a full month in the classroom followed by extensive testing and apprenticeship period.
Right management – On-site management by experienced American collections supervisors assures that Astra’s work conforms to US standards and customs. In addition, it provides the means by which Indians assimilate the American idiom, and by which an American company can learn to appreciate and work effectively with its Indian employees.
Right tools – The Artiva system creates a collector-friendly environment for high productivity from new employees. Artiva provides extensive guidance and limits to assure regulatory compliance, and unique support for monitoring and managing by collections supervisors.
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